Search Engine Ranking Optimization Services

Search Engine Ranking Optimization is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. This is usually achieved by creating content that uses words or phrases that are related to the goods or services being offered. It can also be achieved by increasing the number and quality of links pointing to the web page, thus creating backlinks.

To be more specific, SEO involves having a web page rank highly in search engine results. Often this is achieved by using keywords that the target audience would use to search for a product or service, as well as improving on-page and off-page factors. For example, let’s say you own a pizza shop in Austin called Alignment Pizzeria. The search term you would want to rank for is “pizza in Austin.” You can achieve this by including the words “pizza” and “Austin” throughout the article (in the body copy, title, headline, image alt text, etc), creating links to your page using variations of these words, getting other people to link to your page using variations of these words, and creating high-quality content that is relevant to people in Austin looking for pizza.

Optimizing a website primarily involves editing its content and HTML coding to both increase relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site from within an online community, adding relevant keywords to a site’s meta tags, and building high-quality inbound links are often effective ways of improving search engine rankings. Site owners also may choose to submit their websites to social bookmarking sites or install a blog to increase the traffic that they receive from search engines.

It’s important to have a strategy that will help you stay ahead of the competition.

Why Does Alignment Online Marketing Offer SEO Services?

We offer a variety of services including Search Engine Ranking Optimization (SEO), Content Strategy, Conversion Optimization, and more!

We know how to rank your site and we can guarantee results once we figure out what it is your target audience is searching for.

What Are the Benefits of Alignment Online Marketing’s SEO Services?

You’ll receive a detailed monthly website traffic report that includes:

• Keyword Rankings for targeted keywords on Google, Yahoo, and Bing
• Top 5 keywords ranked during the month as well as those from previous months’ reports
• Keywords that drove the most traffic to your website
• A list of all keywords that led back to your site from a search engine result
• Inbound links from websites containing targeted keywords

What Are the Benefits of Alignment Online Marketing’s Content Strategy?

We can help you create SEO-friendly content for use on your blog, website, or other online properties.

What Is Conversion Optimization?

Conversion Optimization is the process of increasing the number of users taking action on your website by converting site visitors to customers for a specific business goal. This can be achieved through a variety of activities including testing and refining landing pages, A/B Testing copy, images, CTAs, and testing multiple variations of campaigns.

What Is Social Media Optimization?

We can help you create content for your social media channels that are engaging to your audience!

What Is Backlinking?

Backlinks are links from other web pages that point back to your website. They are an important part of search engine algorithms and can help improve the way your site ranks in search engine results.

At Alignment Online Marketing we offer a wide range of SEO services that will help you grow your online presence. Contact us today! To learn more about our company or become a part of the Alignment Online Marketing family!