Search engine optimization is the key to ranking high in search results for terms that are relevant to your business. If you’re a locksmith, then you’ll find this guide helpful because it has some excellent tips for optimizing your website with keywords that will help potential customers find you!
Alignment Online Marketing provides SEO services and consulting to small businesses who want more traffic from Google. We’ve helped over 500 clients rank higher on Google by using proven strategies like keyword research, content marketing, link building, and social media management.
If you’re a locksmith, then you’ll find this guide helpful because it has some excellent tips for optimizing your website with keywords that will help potential customers find you!
Where to Use Locksmith Keywords?
Your keyword choice shouldn’t be random; it needs to be deliberate. You’ll want to try using them in the title of your website, in your meta description, and even on a page with your content like titles, headings, and images.
Place keywords in the content of your locksmith website because this is where users will scan. For instance, in your heading, you’ll want to use the words “locksmith service” so that when people search for locksmith service in their area they see your business. You’ll also want to be specific about what kind of locksmith services you offer like high-security deadbolts, emergency lockout help, and keyless entry systems.
In your copy, you’ll want to use “locksmith near me” because being specific with the terms people search for will help you rank higher on Google’s results page. You should also mention what kind of locksmith service is offered in your area. Are you a 24-hour emergency locksmith? Do you specialize in car keys? Just be careful not to overdo it. If you’re putting the same phrase in every other sentence, then people will think that your content is spammy and Google won’t rank you high for those terms.
Add Geo-targeting to Your Locksmith Keywords
Many of the tools in our Locksmith SEO package will include geo-targeting so that you rank higher on local results for customers near you. This is important because if someone needs a locksmith right now, they aren’t going to search geographically far from their location. Instead, they’ll get more accurate results by searching with their city and state in the search bar.
When you use geo-targeted keywords, then customers are more likely to find your business on Google Maps and rank you high for key phrases like “locksmith near me” or “24-hour locksmith service” depending on what they need. You want them to see your website’s name right away so that they contact you instead of giving their business to your competition.
Create Strategic Headlines, Titles, and Descriptions
There are three main places where you’ll want to optimize your website with the keywords people search for when looking for locksmith service. The first place is in your headline, which usually appears on top of the webpage and in search engine results. For example, if you’ve chosen the phrase “locksmith near me” to target with your keywords, then your headline might read something like “24-Hour Locksmith Service Near Me – Trust Your Local Locksmith!”
If people see results like the above when they search for locksmiths near me, then they’re more likely to click on your website than any other results that don’t have the right phrase in their headline or description. That’s why it’s important to optimize those three places with keywords, so you rank high for the phrases people search for when looking for a company like yours.
Lastly, you should use those same keywords throughout your page content. The more you use specific phrases like “locksmith near me” and “emergency locksmith service,” the higher your page will rank on Google search results pages (SERP). You want to be both informative and persuasive with your content so that users click on one of those three links to visit your website or contact you for a quote.
Here’s a List of Keywords for Locksmiths You Should Focus Your Website
The majority of your customers will find you through Google, which means it’s up to you to make Google happy they found the right results for their searches. Make sure your website is optimized with keywords related to what people are looking for when searching for local locksmith companies. This way you’ll rank high for those searches and drive more customers through your doors.
You Should Also Use Your Locksmith Keywords in Your PPC Ads
In addition to optimizing your website with the right keywords, you should also use those same keywords in your pay-per-click ads. This includes Google AdWords and Facebook Ads since both of these places have a lot of users searching for customers exactly like yours.
You can optimize your ad just like your website by using the same keywords, which helps Google understand what people are searching for when looking for a locksmith company. This is also true of Facebook Ads since both advertisers and users rely heavily on keywords to achieve their goals.
For example, if you have a locksmith ad for “locksmith near me,” the user could click on your ad and be taken to a page where they see the phrase “locksmith near me” over and over again. They might continue reading further down since there’s also other relevant information like contact information and other relevant services, but you’ll have a better chance of closing the deal if they see those words over and over again.
It’s important to note that you should avoid using your PPC keywords too much on your website because it can annoy users and hurt your rankings on Google search results pages (SERP). There’s no quantum limit on the number of times you can use a keyword in your website, but try not to “keyword stuff” too much or it’ll hurt your rankings.
You Should Also Use Your Locksmith Keywords in Your GMB optimization
Google My Business is an extremely important part of your local SEO. If you don’t have a GMB, then it’s time to sign up for one and start optimizing it right away because it can help you rank high in Google Maps.
When people are looking for locksmiths on their phone (and let’s face it, most people use their phone for local searches), they’re searching for locksmiths nearby. As a result, having a GMB and optimizing it with your Locksmith keywords is extremely important to getting those clicks from users looking for locksmith companies in their area.
Google My Business is a Google product so it’s important to keep in mind how Google works when you’re optimizing your GMB. This means you want to focus on adding lots of relevant information about your business, enough so that it all makes sense to a user searching for a locksmith.
Make sure that location-specific info is the first thing users see when they land on your GMB page. If you own a locksmith business in Virginia (VA), make sure to use VA-specific keywords like Locksmith Near Me, Auto Key Replacement Alexandria, Safe Installation McLean, and so on.
You can do this by having a complete address with the city and state included in the GMB title. Google will understand that this business is in Virginia and should rank higher for searches like Locksmith Alexandria and Safe Replacement McLean.
The more often I speak with locksmiths and other small business owners, the more I keep seeing many of them neglecting their web presence entirely. There’s such a huge opportunity for small businesses to rank well in Google by using keywords, and they’re currently missing out on a lot of traffic.
It’s not uncommon for locksmiths to have multiple locations with each location having its website, but this is a mistake because there’s no reason why all of your locations can’t be optimized the same way. Instead of wasting your time and money on multiple websites that do the same thing, you should consider putting all of your eggs into one Google-friendly basket.
The key to ranking high on search engines like google and yahoo is content marketing. To rank well in Google, you’ll need to write blog posts that are optimized with the right keywords which will help drive traffic for your business online. If there’s one thing I’ve learned from speaking with locksmiths across America – it’s how easy it is for small businesses to neglect their web presence entirely by not optimizing their website or PPC ads with relevant keywords. The opportunity cost of missing out on potential customers can be significant so make sure you’re taking advantage of all opportunities available!
If you’re a locksmith and want to rank high on search engines like google and yahoo, I recommend reading the contents of this article. Improving your ranking will make it easier to reach more potential customers through your business. Alignment Online Marketing specializes in content marketing which is a key factor in your online rankings.
Every business has a set of essential elements that not only make it successful but also help it stay in business. With locksmiths being such an integral part of the community and providing such an important service, what are some of these pieces? Let’s explore seven essential elements to building a successful locksmith brand!
1. Consistency Is Key for Building a Successful Locksmith Brand
When trying to build a successful locksmith brand, businesses need to maintain some degree of consistency so that customers can recognize them and trust them through time. Consistency can be tough to achieve, however, because of the nature of the service being offered.
To have a successful locksmith blog, you should post at least 1-2 posts per week. This will help your blog stay active as well as help it rank higher in Google search engine results.
Consistency is so important for maintaining a successful locksmith brand that you should be posting at least one to two posts per week. One of the most important times to post on social media is within the first month when your post will have the most impact.
2. A Professional Receptionist Can Make or Break a Successful Locksmith Brand
A consistent, professional receptionist can make an enormous impact on the success of your locksmith brand. Receiving phone calls should be done promptly and should always be taken seriously. You’ll also want to assign key phrases that could help potential customers find you easier. For example, if people call and ask for an emergency locksmith, they could be directed to a page that lists your available 24-hour services.
If you’re looking for a professional receptionist, it’s important to find someone with a friendly voice. Another tip is to have them dress professionally and have the logo on their shirt. The receptionist will be the first person that customers come in contact with so having them represent your business in a good way is critical. They should always answer the phone politely and with an understanding demeanor. A smile can go a long way when talking to people over the phone!
A professional receptionist is so important for a locksmith because they are the first person that customers are coming in contact with. One of the most important things to do when answering the phone is to have a smile. A smile can go a long way when talking to people over the phone! It’s also important that they have an understanding demeanor, be polite and dress professionally.
It’s also important for them to have their voice. When you’re picking someone for this position, make sure it has a friendly voice and represents your company in a good way by dressing professionally and having the logo on their shirt. It’s also important that they answer the phone politely and quickly if people call asking for an emergency locksmith service.
3. A Quick and Responsive Customer Service Can Also Make or Break a Successful Locksmith Brand
People will often call to ask for quotes or information before booking, so your customer service must be quick and responsive during this time. When customers are calling asking for quotes, always try to answer all questions as quickly as possible with as much detail as possible.
Customer service is extremely important when it comes to a locksmith because customers will often call them for quotes or information before they book. You must answer all questions as quickly as possible with as much detail as possible during this time. Providing good customer service could lead to more business from those customers in the future.
Here are some tips for keeping good customer service:
Questions can often be answered easily and quickly so your customer service must be responsive during this time
Answer all questions as quickly as possible and provide as much detail as possible
Be polite and patient with customers on the phone, even if they seem agitated at first
It’s important not to become short with customers on the phone even if they seem agitated at first
Keep a close eye on social media and your website for comments and questions from people looking for information
Good customer service is vital to having a successful locksmith brand
4. A Quality Product Can Bring Success to Your Locksmith Brand
You’re going to want to set yourself apart from competitors by having a quality product. Think about all of the locksmiths in your area and try to come up with ways that you can provide different services or help to potential customers that they may not have access to. For example, if you know other locksmith companies in your area aren’t offering 24-hour emergency services, you can put this on your website and in the description of your business to attract people who are searching for that specific service.
It’s also important to make sure that you aren’t trying to compete with competitors on price. Most people will look for the cheapest locksmith available, which is why it’s one of the 7 key elements of a successful locksmith brand. However, if you make a quality product, this could eliminate the need for price comparisons when people are looking for locksmiths.
It’s important to make sure that you’re making a quality product and not pricing yourself below your competitors. It can also eliminate the need for price comparisons when people are looking for locksmiths. Here are some other tips on how to make a quality product:
Offer customer service when customers call asking for information or quotes before booking
Include key features in all of your marketing materials, such as 24-hour emergency services
Make sure that you aren’t trying to compete with them on price and instead go for quality products
5. A Locksmith Brand Needs Stability
Having a successful locksmith brand will require stability in both the type of product that you’re providing and the location where you’re operating from. In other words, this could mean having different branches in different areas or even moving to a new area to provide your services there. However, you must stay in the same place for a while to avoid disrupting your customers.
When you’re thinking about moving, try to move closer to where your existing customers are located so that they don’t have too far of a drive each time they book with you. You may even want to put up signs or flyers saying that you are relocating if this is the case. If you’re already in your area, try to stay there for as long as possible so that customers can build relationships with you and continue using your services.
No matter where a locksmith moves to, as long as they’re staying close to where their existing customers are located then they should be fine if they want stability for their brand. This also means that even if the locksmith changes locations, they should still consider staying in the same area so their customers can build relationships with them.
A good tip with your lock products is to include key features in all of your marketing materials, such as 24-hour emergency services. You should also display your product range so that potential customers can find the right locks for their homes and compare prices with other businesses.
It’s also important to focus on keeping a social media presence and having a strong web presence when it comes to marketing. You’ll want to focus on having good customer service over the phone, offering promotions related to your products and services, posting regular updates about what’s going on at your business, and much more.
You can also maintain trustworthiness by offering quotes over the phone instead of asking for immediate payment or deposit before getting started or scheduling a job.
7. Make it Easier for Customers to Book with You
To maintain a good reputation and build a successful locksmith brand, you’ll want to make it easier for customers to book with your company when they need services related to your products or services. This could be done in several different ways, such as offering 24-hour emergency services over the phone or by offering remote access to your business through a smartphone app.
You’ll also want to make sure that your company and its employees are qualified for the specific job at hand, such as providing quality service, following all relevant safety policies and laws, and having the right equipment on site. This will help reassure customers that you’ll provide them with the best service while also building trust in your brand.
It’s important to note that all of these tips should be used together when it comes to marketing and maintaining a good reputation for your locksmith brand. This is because if you put out quality products, offer excellent customer services and maintain a strong web and social media presence, you can effectively boost your brand while building a good reputation for yourself and your company.
The 7 Essential Elements to Building a Successful Locksmith Brand are Consistency, Quality Products, Customer Service, Company Stability and Location (including remote access), Social Media Presence/Trustworthiness/Web Presence.
With these essential elements in place, you can build up your business until it is successful!
We Solutions hander end-to-end SEO services for our customers, including keyword research, link building, content development, and social media management.
AOM provides professional website optimization services to help businesses like yours grow online through superior customer experience and increased conversions.
We’ve been working with locksmiths since 2008 and we understand what you need to put your best foot forward online. You can expect nothing less than streamlined, targeted marketing solutions from our team of locksmith marketing experts.
The internet has changed the way we live and do business. Online marketing is now a necessary strategy if you want to succeed in today’s digital age.
With so many different ways to market your business, it can be difficult to decide which strategies will work best for your company and which ones should be avoided. Here are 10 simple ways you can improve your online marketing strategy without spending too much time or money on them.
1) Social Media
Create an account with Facebook, Twitter, Linked In, or any other social media platform that suits you best. Once you’ve built up a following of people who like what you have to say, share links from your blog posts with them and ask for feedback on new ideas. Spark conversations with other people in your industry online to find out what marketing techniques are working for them so you can adapt some of their ideas to suit your own business.
Facebook and Twitter are both great platforms for your social media marketing strategy. They’re free to use and they both offer analytics tools that give you information on who’s viewing your ads and how many people like or retweet them.
Think of creative ways to get your business out there on social media. For example, if you own a restaurant, have one of your employees take pictures of the food and share them with people on Instagram or Pinterest for an extra marketing boost.
Make sure that all of your website content has a keyword in it that people are likely to search for when looking for a business like yours. For example, if you run a B&B and the keyword is “Bed and Breakfast,” make sure that phrase and any variation of it (BedandBreakfast; Bed breakfast; BnB) appear on your website content at least once or twice.
Keep your website up to date with fresh, relevant content that people will want to read. If you’re an accountant, write blog posts about the latest tax laws or other topics in your industry to give your website some staying power online. Not only that, but it also gives you something interesting to talk about at networking events!
You should also include links on your website’s About Us page and blog posts that link back to your other social media and website pages, like the contact page and sales page. This way, it’s easier for people to find all of your information without having to search around on multiple platforms.
Did you know that more people use their phones to access the internet than desktops? Your online marketing strategy needs to have a responsive website that looks good on both laptop and mobile browsers. Google even has requirements in place that dictate how search results are displayed when you’re using your phone or tablet – if your website doesn’t meet their requirements, it’s not going to show up when someone searches for your business.
If you don’t have time to create a new website to accommodate mobile devices, you can always install Google Analytics on your current website so that you can see how much traffic is coming from mobile browsers in comparison to regular desktop browsers. If it turns out more people are using their phone or tablet to access your website, you may need to optimize or redesign some things.
Use email marketing to keep in touch with customers and create an ongoing dialogue about your business. You can send emails to people who have subscribed to your blog posts, used coupons you’ve given them at a store or for services you offer online, and even ask for referrals from other companies that they like! If someone keeps coming back to your website or business, it’s a good sign they trust you and like what you do.
People who subscribe to your email marketing list should get something out of signing up-a a free eBook, access to exclusive blog posts written by you, etc. It’s also important that the emails they receive are relevant to what they’re interested in when they sign up, which you can do by asking for their interests and location when they subscribe.
5) Driving Traffic
It’s easier than ever to get your website in front of the right people online, but you may need to experiment with different traffic drivers (like search engine optimization and pay-per-click advertising) before you find one that works for your business. Which ones work best depends on what your target audience is looking for and how much money you want to spend.
If you’re feeling overwhelmed with where to start, try implementing at least one social media channel into your online marketing strategy. You must dedicate some time every day to maintaining your social media accounts-respond to any messages or mentions people make of you, share photos that are relevant to your business, etc. If someone likes what they see on your social media profile, they’ll be more likely to follow you and come back to see what you’re sharing next.
Video is a great way to showcase your company culture and show off the people who work there-the most important part of any business! If possible, try shooting an interview or even a simple YouTube video about your business and what you do. It should include a few talking points about all of the following:
Where you began and how you got to where you are now
Current products or services offered
Any special promotions going on at the moment
One idea for a YouTube video is to “unbox” a new product and talk about its features and why people might need it. It’s also important that you include contact information in the video so people can look for more information or get in touch with you directly to learn more about your business.
It’s easier than ever to market your business locally with free options like Google My Business, which helps you claim your business on Google Maps and also allows you to see how many times people have viewed your profile. All you need to do is take a few photos of your business that are representative of what it looks like when customers come in, upload the images, write about what kind of services are offered, and upload contact information so people can get in touch.
8) Pay-Per-Click Advertising
If you have some money to spend on growing your business, invest it in paid advertising so you can show up as a top suggestion when people look for things related to what your business offers. If someone is searching for “Best Restaurant in San Diego,” they may see a Google ad that’s got your name on it.
The money you spend here is an investment in growing your business, so you must monitor PPC ads closely to ensure they’re not just bringing traffic to your website, but turning those visitors into paying customers.
9) Content Marketing
If your company produces great content related to what you offer (like blog posts or eBooks), people interested in learning more will likely follow your company online and subscribe to your email list. From there, you can send them information about new products or updates on promotions that might interest them.
10) Conversion Tracking
You wouldn’t buy a television without knowing what channels it receives, so why would you advertise without tracking how successful your ads are? Use a Google Analytics URL to track which ads or marketing strategies are converting the most website visitors into leads and sales.
It’s easy to track conversions using Google Analytics: Simply create a link with special code that tells Google exactly what you want it to do. You can set up different links for different ad campaigns, then come back later and find out how each one is performing.
After you’ve spent some time polishing your online marketing strategy, sit back and enjoy the positive results! You’ll see more people interacting with your company on social media, more leads coming from PPC ads and email lists, and increased sales all around.
The internet is a big place, and it can be hard to know where to start when you’re marketing your business online. Fortunately, many different strategies don’t require a huge budget or lots of time-they’re just as effective and can be tweaked for your company’s size and goals.
From social media tactics to SEO, here are 10 simple ways you can improve your online marketing strategy.
If all of this sounds intimidating and you want help enacting these principles, let us know. Our team of experts is ready and waiting to partner with you to create a stellar SEO or marketing plan that drives sales by considering how your customers think.
How hard is it to find a locksmith these days? From our own experience, we’ve found that the search process for finding a locksmith has been quite difficult. In fact, in some instances, it can be downright frustrating!
But what if you were told that there was a way for locksmiths to rank better on Google and other search engines?
What if someone could give you tips on how to improve your ranking so people will find you when they do their research online? Locksmiths are aware of this need and have started looking into keywords that can help them boost their rankings.
This article explores the most popular keywords for locksmiths in 2021. We hope by reading this article, more people will be able to find locksmiths when they need them.
The 40 most popular keywords locksmiths should look into in 2021 are:
keyword 1 is “locksmith near me”:
a simple keyword that a lot of people tend to utilize when looking for a locksmith. It’s going to be easy to get ranked based on this keyword due to its simplicity.
Think of it this way – let’s say you’re hungry and all you want is food. So this time, instead of using the keyword “food” when googling for restaurants near me, try using the keyword “pizza.” This will give you more results that are relevant to your search. The same can be applied to locksmiths who use this type of keyword.
keyword 2 is “locksmith near me open Sunday”:
This is another simple phrase that locksmiths are using when trying to rank higher in search engines.
Before you go ahead and use this type of keyword, make sure you know your business’s opening hours. Sure, your business may be opened on Sundays but you can’t do much if your workers are on break.
keyword 3 is “locksmith open 24 hours near me”:
This is another type of keyword that locksmiths should include when creating content for their site to help them rank better in search engines.
People tend to look for this type of keyword when they are looking at all hours of the day. So if you are available, then it would be best to use this type of keyword in your content.
keyword 4 is “locksmith open 24 hours”:
This is another type of keyword that locksmiths should take into consideration. It’s used the same way as the previous one – to help people find you even if it’s late at night or really early morning.
People tend to use this type of keyword when they need a locksmith and there isn’t one available. So if you can be there for them, then it’s best to make sure your business is one of the results they get when they search.
keyword 5 is “locksmith open late”:
Let’s face it – not everybody works 9-5 jobs today. Some work at night and some work odd hours, so having a locksmith that’s open at those times is really important.
If you have the availability and your workers are not on break, then this is another keyword you should use when creating content for your site as well as your social media platforms such as Facebook and Twitter.
keyword 6 is “locksmith prices near me”:
Locksmiths should also consider using keywords that tell people the rates they charge. This way, clients will know if your price range suits them or not.
Before you use this type of keyword though, make sure that it’s actually possible for you to offer affordable locksmith services without sacrificing quality. Remember, you still have to pay your workers no matter what, so make sure that you price your services right.
keyword 7 is “locksmith prices”:
This type of keyword is pretty much the same as the previous one. But instead of using it when searching for locksmiths near me, people search for this type of keyword online.
keyword 8 is “locksmith lock replacement”:
A lot of people search for this type of keyword when they need a new lock and their current one has been broken.
Let’s say, for example, that you wanted to change the locks in your home because your key keeps getting stuck or something like that. If you can’t find a locksmith near me, then this is another type of keyword you can use to find one.
keyword 9 is “locksmith lock repair”:
This is also another type of keyword that people tend to search for when looking for a locksmith. It’s used in the same way as the previous one, only it tells people that you can repair their locks.
People tend to use this type of keyword when it’s time for them to replace the lock of something that they’re no longer using for whatever reason – like an old business or storage room unit. So if you’re capable of doing so, then you should include this type of keyword on your site as well as your social media platforms.
keyword 10 is “locksmith lock change”:
People tend to use this type of keyword when they need their locks changed as soon as possible. If you can replace the locks on time, then you should include this type of keyword on your site and your social media accounts too.
keyword 11 is “locksmith lock rekey”:
Let’s say that you’re renting out a home and the previous tenant no longer needs his/her keys. When you go to look for a locksmith, this is another type of keyword you can use to find one who can rekey your lock so that only the current resident will have access to it.
The next time you need a locksmith, make sure to use this type of keyword in your search – you can use a combination of the keywords from number one up until this point.
keyword 12 is “mobile locksmith me”:
One of the newest types of locksmiths today are those who use a mobile unit – their vehicles can be used as workshops and they’re fully equipped with all the tools they need to perform their duties. If you’re one of these types of locksmiths, then you should include this type of keyword on your site and social media too.
keyword 13 is “locksmith accounts”:
This is another type of keyword that can be used if you need a locksmith who has the capability to deal with your accounts. It’s used in the same way as the others – only it tells people that you have an accounting department too, so they can ask for your services by using this type of keyword.
This is a type of keyword that’s used when people lose the key to their vehicles. If they’re stuck inside and there’s no other way for them to unlock it, then this is another type of keyword that they can use to find a locksmith who can help them out without making too much noise.
keyword 16 is “how much does a locksmith cost”:
It’s no surprise that people would want to know how much they’ll need to pay for locksmith services – after all, they don’t want to be taken advantage of. By including this type of keyword on your site and social media accounts, you can easily let them know how much they need to pay for your services without them having to call you up first.
keyword 17 is “locksmith prices”:
This is another type of keyword that’s used when people are looking for someone who can restore their locks or change the locks of their home. If you’re capable of doing so, then you should include this type of keyword on your website and social media accounts too.
keyword 18 is “locksmith keys made”:
When people are looking for a locksmith near me, this is one of the first keywords they can use to see which ones are available. It tells them that you’re capable of making new keys for them if their current set has been lost or destroyed.
keyword 19 is “locksmith 24 hours near me”:
This is another type of keyword that’s used when people need someone available immediately – it means that they don’t have time to shop around for different services at different establishments.
They want to know if their local locksmith can take care of them and this type of keyword lets them know that you’re open 24 hours a day.
keyword 20 is “locksmith prices near me”:
This is another type of keyword that people who need a quick response from a locksmith would use – they don’t have time to ask how much each service costs because they just want someone who can solve their problem as soon as possible. By including this type of keyword on your site and social media accounts too, you’ll be able to attract more customers.
keyword 21 is “locksmith 24 hours”:
This is another type of keyword that’s used when people need a locksmith immediately. It tells them that you’re open during normal business hours and even up to 24 hours if necessary. If you want more customers because of this, then you should include this type of keyword on your site and social media accounts too – it’ll help convince them that you’re the one they can trust without having to think about it twice.
keyword 22 is “locksmiths near me 24 hrs”:
People who love finding out shortcuts will use this type of keyword because it tells them which establishments are available around the clock. If they wanted to find a locksmith before but didn’t have time, then this type of keyword lets them know that it’s easy for them to find someone who can help.
keyword 23 is “locksmiths near me now”:
If you’re capable of responding immediately, then you should include this type of keyword on your website and social media accounts – tell people that they don’t have to wait and you’ll be there right away to give them the service they need. It’ll convince them even more if you include reviews from past customers so they know you’re trustworthy.
keyword 24 is “emergency locksmiths near me”:
This is another type of keyword that people use when they’ve been locked out and do not have time to spare or look around. If they’re in a hurry, then this type of keyword lets them know that you’re open all day or night to respond to their queries.
keyword 25 is “locksmiths near me open now”:
If you don’t mind people finding out shortcuts, include this type of keyword on your site and social media accounts so they can find out right away if you can give them the service they need without having to wait any longer.
keyword 26 is “local locksmith near me”:
This type of keyword tells people that you’re available locally – they don’t have to go far just for a locksmith. If they’ve been looking for one within their area, then let them know that you’re the one who can help them out when they need it most.
keyword 27 is “locksmiths near me open today”:
If you don’t mind people knowing that you’re available without having to schedule an appointment, include this type of keyword on your site and social media accounts – it’ll let them know that they can contact you right away without having to wait for an answer or confirmation email. It’s quick and simple, just like the service they need.
keyword 28 is “best locksmiths near me”:
This is another type of keyword used by people who want quality service but want someone within their area. They may not have time to look around too much so if they find this type of keyword on your website or social media accounts, then it’s highly likely that they’ll reach out to you right away.
keyword 29 is “locksmiths near me open”:
This phrase is best if you have a 24/7 service available – let people know that you’re always open and will never turn them down. If they need a locksmith immediately, then this type of keyword lets them know that they won’t have to wait for hours or go from one place to another just so they can get the service they need.
keyword 30 is “locksmiths near me cheap”:
People who are on a budget tend to use this type of keyword because it tells them which establishments offer the best rates without sacrificing quality. don’t want to be ripped off if they can avoid it, then this type of keyword lets them know that you’re the one who can give them the service they want without having to spend a lot of money.
keyword 31 is “locksmiths near me open 24 hours”:
If you don’t mind letting people know that you’re available even when it’s already late at night or early in the morning, include this type of keyword on your website and social media accounts – it’ll let them know that you never sleep and will be ready for their call at any given time. It might convince customers further if you include reviews from past customers so they can see how much other people enjoyed working with you too.
keyword 32 is “locksmiths near me open Sunday”:
People look for this type of keyword when they don’t have time to go from one establishment to the other because it’s only on Sunday. If they need a locksmith on their day off, make sure you let them know right away that you’re available then and won’t turn them down no matter what day it is.
keyword 33 is “locksmiths near me open today”:
This phrase is best if you work nonstop – if people can contact you any time of the day without having to worry about whether or not your office is still open, include this type of keyword on your website and social media profiles so they know that they can reach out anytime without having to for an answer or confirmation email.
keyword 34 is “locksmiths near me 24 hours”:
Make sure you use this type of keyword if you want to be efficient in your work. People who need a locksmith will look for this type of keyword when they’re in a hurry and need someone right away – make sure it’s easy for them to contact you without having to worry about whether or not you’re still open.
keyword 35 is “locksmiths near me prices”:
People look for this type of keyword when they need to know how much something costs. If you offer the best rates in town, use this type of keyword on your website and social media profiles so potential customers can see them without having to go through the hassle of finding out themselves.
keyword 36 is “24-hour locksmiths near me open now”:
If you want people to contact you even if it’s late at night or early in the morning, make sure you include this type of keyword – let them know that you’re always available no matter what time it is. It might help convince customers further if you also include reviews from past clients who are more than happy with your service too.
keyword 37 is “locksmiths near me cheap services”:
If you want people to know that you’re not expensive, use this type of keyword when creating posts on your website or social media profiles. It’ll let them know that they can hire you without having to spend a lot of money in the process.
keyword 38 is “locksmiths near me open today free quote”:
This phrase will work well if you’re always available for potential customers – letting them know that they can get a free estimate will make it easier for them to choose between multiple locksmith service providers who offer similar services at different rates. Once they see how much other companies are charging compared to yours, they might pick you up instead.
keyword 39 is “locksmiths near me cheap rates”:
People look for this type of keyword when they need a locksmith but don’t have a lot of money to spend – if your services are low-cost, make sure you include them on your website and social media profiles. It’ll let past and potential customers know that you’re affordable as well as helpful!
keyword 40 is “locksmiths near me open now free quote”:
This phrase is best if you’re always available for those who need your help – it’ll give people the idea that they can hire you without needing to call first or wait in line before getting what they want. They might even pick up the phone and contact you right away!
Since we’ve finished talking about the most popular keywords for locksmiths in 2021, it might be time to try out some of them on your site and social media profiles!
Don’t forget to use more than one type of keyword so you can maximize their effectiveness – once you do that, there’s no doubt that your ranking will improve over time.
If you’re a locksmith and looking for keywords to use on your site and social media profiles, make sure you put the above article into consideration. With these 40 types of keywords in mind, your ranking will definitely improve over time.
There are many ways that you can optimize your locksmith business, and a Google My Business page is just one of them.
A Google My Business page will allow you to showcase your most recent reviews from customers, provide directions for those who need help getting to the store, and even keep your customer updated on the latest specials. It’s easy to create a fully optimized locksmith Google My Business Page, so take this article as an introduction on how to do it!
>1) Create a Google Account:
The first step in creating a fully optimized locksmith google my business page is creating an account with google. To do this go to www.google.com/business/. You will be asked some questions about what kind of product or service you are offering, what your business name is, and your business address. If you already have a Google account for Gmail or YouTube, then you can use that to sign in.
>2) Add Business Info:
Once you have created an account go to http://business.google.com/manage/#/?u=1&employers=my_business.
You will then have to add some additional information including your business hours, the category your business fits under, and photos of your place of business. If you are not familiar with Google My Business Pages it is important to use keywords in these boxes because they show up as potential search results on Google. For your business name, use your company’s full name with “Locksmith” appended.
>3) Add Photos:
Add a few photos of the interior and exterior of your place of business. This is where you need to be careful! You don’t want to show anything in the photo that will give away the fact that you are a locksmith. For instance, if you have a photo of your storefront and it shows a large number of locks on display, that will make it obvious to Google (and anyone who sees those photos in search results) that you are a locksmith. Instead replace the photo with one of something innocuous–something like a close-up of a plant with the focus put on the leaves, or an old photo of your founder (just be sure to crop out any computer screens that may show locksmith ads).
>4) Get More Reviews:
Now that you have created a Google My Business page, it’s time to add more reviews. You can do this either by your customer contacting you directly to review you or by encouraging them via email. If you want to go the latter route, it’s best to go on a review exchange with local businesses in your area. A simple way of going about that is starting a group on Facebook and inviting all other local businesses (in your niche) to join. Then you can share reviews within the Facebook group, and benefit from other businesses doing the same for you. This will raise awareness of your locksmith business as well as generate additional positive reviews.
Once your fully optimized Google My Business page is launched, think about ways that you can continually improve it. For instance, you can monitor your reviews on Google and respond to them directly. You can also note if a product is not working correctly or if a customer has any complaints that you might want to address.
>7) Track Keyword Rankings:
When choosing keywords for your locksmith business website or Google My Business page, it’s important to consider the competition. This means how many other pages are using that same keyword, and how good they are at optimizing their page (based on the score). The best way to track your keyword ranking is by signing up for a Moz Pro subscription.
>8) Keyword Optimization:
To optimize your Google My Business page for the keywords you want to be found for, you’re going to have to do some keyword research. This means figuring out what keywords people are using in search engines and how many searches they get each month. The best way to do this is by signing up for a free account on Moz (if you haven’t done so already). Once your account is ready, you can evaluate the keyword scores for each page and see what keywords people are using to find the business.
Remember that when you optimize your locksmith’s Google My Business page, you are working on SEO (Search Engine Optimization). This means optimizing your online presence for search engines and is done to make sure people can find you as quickly as possible when they do an Internet search. It’s also done to help Google’s search engine understand what your page is about and decide whether or not it should be among the first results in the search results.
>12) Don’t Forget Social:
When you are optimizing your locksmith business website, don’t forget to optimize its social media channels as well. This means you should update your Facebook page at least once a day, post on Twitter several times weekly, and try to get your website onto Yelp (the top review site).
If you want more backlinks from third-party sites, then you need to provide extremely valuable content that is relevant to your Google My Business page. Make sure you identify the keywords you want to rank for and then provide web pages that actually answer questions related to those terms. You can also create articles or blog posts related to these topics, and link back to your website in the author bio at the end of each article. This way, a third-party site will know to link back to your website.
As you’re working on optimizing your business’s Google My Business page, one of the things you should do is create a video that explains who you are. You can then upload this to YouTube and link it from your page. This way, not only will people be able to watch your video on their own time, but they will also understand what you do without typing in your address or clicking “view website.”
>17) Make Updates Regularly:
Even though your Google My Business page will allow you to make updates quickly, you don’t want to be the guy who wastes everyone’s time by making unnecessary tweaks every day. To stay up-to-date on what customers are saying about your business and to make sure you’re giving them the information they need, try to update your page about once a week.
>18) Get More Reviews:
Remember that if you want your locksmith business to start showing up at the top of Google search results, then getting more positive reviews is important. If you haven’t had any of your customers write a review yet, then ask them to do so. You can give them a discount on their next lock or latch change if they let other people know what they thought about the business. You could also hire an online marketing company such as Alignment Online Marketing to handle the reviews for you.
If you want your locksmith business to be successful, then you need to invest in local SEO. That means paying for a monthly SEO service. Not only will these services help you get more customer reviews for your Google My Business page, but they can also ensure that you’re ranking at the top of search results for terms related to locksmiths in your area.
>21) Use All of Your Tools:
As a business owner, it’s important to remember that optimizing your business’s Google My Business page is going to take time. You’re not going to see the effects of your efforts overnight, and that means you need to put in a lot of work when it comes to creating quality content and getting backlinks. But, if you want people to notice what you have to offer, then it’s worth it to put in the effort.
If you want to be a successful locksmith, then your Google My Business page must be fully optimized.
The tips we’ve shared should help you get started thinking about how you can leverage the power of the human brain to increase customer conversion rates and drive more sales for your business online.